What is Servicenow

ServiceNow is a service-oriented platform that helps organizations in designing, planning, delivering, operating, and controlling information technology services management(ITSM). ServiceNow is an automation tool that helps in automating IT business management followed by ITIL guidelines. It primarily focuses on tasks, activities, and processes. The use of machine learning in ServiceNow leverages the data and workflows which makes the enterprise grow faster and more scalable.

Servicenow Introduction

ServiceNow is a service-oriented platform that helps organizations in designing, planning, delivering, operating, and controlling information technology services management(ITSM). ServiceNow is an automation tool that helps in automating IT business management followed by ITIL guidelines. It primarily focuses on tasks, activities, and processes. The use of machine learning in ServiceNow leverages the data and workflows which makes the enterprise grow faster and more scalable.


ServiceNow provides solutions with flexibility, power, and dependability. It offers a comfortable interface for users. It provides all the information to the technician to diagnose and repair issues while removing the dependency on spreadsheets and emails. ServiceNow can easily integrate with other tools. For example, users can perform VMware AirWatch tasks from within the interface. ServiceNow also offers an app store of tools from third parties.


Why use Servicenow


There are plenty of reasons for using ServiceNow. It provides a single platform for every individual to make changes into a program with edits and alterations, minimizing the download time, processing, and uploading the file. Hence, it uplifts the efficiency of the workers and the whole organization. It assists your employees to perform better and improve the services of the organization. The major crucial reason is that it has gained the attention of all the businesses in terms of quality and reducing the ITSM cost. It can reduce capital investment on ITSM by up to 80%. Using ServiceNow, employees can organize the unplanned and unorganized work of the business for improving work efficiency. By integrating with the tools of ServiceNow, email services can be handled automatically which makes them more efficient. Better email and web services can lead to a satisfactory client base. ServiceNow assists in breaking and dividing the work into small units and hence, it helps in making the work easier. Moreover, other features and tools of ServiceNow can help in making the process smarter.  




ServiceNow offers the solution by making the users identify the root cause of issues that they face and help them in resolving those issues with self-service. The service model includes the tasks, activities, and processes from ServiceNow products, separated by cloud services. This comprehensive workflow management supports features such as real-time communication, collaboration and resource sharing. ServiceNow has service management software for industries like Healthcare, Financial Services, Government, Manufacturing, Telecommunications, Education.

Cloud Services

The cloud services of ServiceNow comprises a suite of products that allow users and organizations to operate using serverless computing. The cloud offerings comprise five common business classes namely Security, Customer Service, IT, HR, and Business Apps.


Examples of Servicenow Products


The Nonstop cloud tool is an example of ServiceNow Products which is used in storing and organizing the data for users without taking their data offline. It implements a multi-instance model that permits the users to personalize their product for accessing the type of information they need. Nonstop Cloud also performs upgrades and other changes at specific scheduled times. The Now Platform is another example that contains a dashboard for various ServiceNow products comprising Nonstop Cloud, anomaly detection tools, predictive modeling, peer benchmarking, and performance forecasting. 

Now Platform can also be used for functionalities such as service portals, subscriptions, and notifications, knowledge bases, service catalogs, workflow, developer tools, reports and dashboards, single databases, contextual collaboration, and orchestration functionality. The users can create their own applications under the dashboard. This tool helps the management teams to assign or break the workloads among different users. The Now Platform also comprises edge encryption, an intelligent automation engine, and a service creator, among other web service offerings.


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Uses of Servicenow


ServiceNow's products are utilized by many workflows as it offers a wide range of tools. The common usages of ServiceNow comprise the ticketing systems which manage the large-scale projects via on-suite ticketing tools, benchmarking to track progress, and predictive modeling to manage workflows. 

IT professionals use ServiceNow products to organize their help cases by operating the service desk or help desk, problem management, and instance management. ServiceNow also assists with machine learning and artificial intelligence processes. It is also able to work with many legacy systems for smooth integration.


servicenow Business Model


The ServiceNow business model is based on providing products using SaaS cloud computing software. It configures the systems to define, manage, automate, and structure services for organizations. ServiceNow is useful in security, operations, customer service, HR, and other specializations. The ServiceNow product suite offers physical and cloud-based IT needs and can be used to manage service-level projects and production instances within a department. 


Plugins of Servicenow


Plugins are the software components that enable the users to make use of some specific functionalities and features within the ServiceNow instance. It provides a huge number of services with a huge list of available plugins. By default, most of the plugins are generally active on the Now platform. Even if it’s not activated, it can still provide plenty of options to choose to use them. If in case the plugins are not found then the plugins must be activated from the ServiceNow personnel.


Versions of ServiceNow 


There is an immense history of the ServiceNow versions used by the people. At present, there are 10 versions running in the latest trend and Kingston as its latest version. The names of the latest versions which are presently in use are Aspen, Calgary, Berlin, Dublin, Fuji, Eureka, Geneva, Istanbul, Helsinki, Jakarta.


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The drag-and-drop interface is used in making the automatic multi-step processes within a platform. Each workflow has a number of activities. To comprehend the workflow, there is also a graphical Workflow editor that provides visual representations in the form of a flowchart. The visual aids of this workflow comprehend various transitions from one activity to another which makes it crystal clear through the lines connecting boxes. 




ServiceNow nurtures and provides very efficient support to the customers. A study claims that the probability for an organization to sell a new product to a customer is 60-70%, whereas, the probability lies near 20% for selling the same product to a new client or customer. Hence, the service of ServiceNow indirectly helps in increasing the revenue of an organization.

The low-cost price is another feature of ServiceNow which charges for its maintenance. Most businesses got influenced by this cloud-based software for the very same reason. This feature can help businesses in their cost-reduction. Another feature of ServiceNow secures the confidentiality of data without sacrificing the integrity of the workspace, and vice versa. 


Who uses Servicenow


In an organization, every individual can make use of ServiceNow because of providing integration support to all the departments, and enables the employees, IT support team to work on the same platform. However, the administrator can also make use of this application in order to manage the requests made by services, and also to manage the work progress.


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Products of Servicenow


ServiceNow provides enormous products such as IT Service Automation Application, IT Business Management applications, Custom Service Management, HR Management, Enterprise Security Response Engine.


IT Service Automation Application:

This tool provides great transparency for the developers, in delivering complex programs after the build. The developers benefit from minimum time consumption for detecting the loss. The tool helps in finding disruptions of the system.


IT Business Management Applications:

IT business management tools help in executing complex programs. It also helps the managers in knowing which area to focus on to accelerate the work speed. 


Custom Service Management:

ServiceNow provides the support of integration with the different departments through Customer support. Hence, if a customer files a complaint then it becomes easy for a working employee to check the complaint relevant to the department such that the corresponding department can make the changes to alter or modify them. Custom service management helps an organization in keeping its customers satisfied.


HR management:

The HR management tool of ServiceNow helps HR in improving HR management. Hence, it improves the employee’s satisfaction of an organization which makes the HR to comprehend the power and responsibility that an employee deserves, and hence, allowing them the same. It also improves HR efficiency by streamlining the employee’s transaction and increasing their income to provide what they deserve. 


Enterprise Security Response Engine:

This tool is used in integrating the existing security services of the organization and hence, the data can be made confidential to ensure the security of an organization. Thus, the security system responds immediately to any attack on any incident, and the vulnerabilities can be strengthened against any potential attack that can harm or have an effect on business growth. 


How to get access to ServiceNow

To access any application completely, it is crucial to set up a complete environment. Download the application from the official website and register an account by entering the personal details and then click on the submit button at bottom of the dialogue box. You will then receive a message asking permission to activate the account, you have to provide the permission later. Once the account has been created you can then login into your account using your credentials to access ServiceNow. 


Best Practices of using Servicenow


It is better to replace the emails and spreadsheets with collaborative workspaces. The organizations must adopt automating all the business processes as their major objective. Through ServiceNow, we must develop a contemporary work environment. The focus should be made on structure, automate, and enhance the workflow to simplify the service delivery.



With the support of automating IT Business Management, ServiceNow can reduce the cost expenses of ITSM by up to 60%. ServiceNow has plenty of features that allow the organization to report and analyze the real-time scenarios to ensure high quality by improving business efficiency and accessing the cloud services for providing solutions to business problems. ServiceNow helps in every scale of industry in automating their business processes.