What is Servicenow

In this blog, you will explore all the basic concepts of ServiceNow, its uses, its products and services, and many other aspects.

ServiceNow Introduction

ServiceNow is a popular service-oriented platform that helps companies design, plan, deliver, operate, and control ITSM. ServiceNow is an automation tool that helps automate IT business management followed by ITIL guidelines. It primarily focuses on tasks, activities, and processes. Machine learning in ServiceNow leverages the data and workflows, making the enterprise grow faster and more scalable.

ServiceNow provides solutions with flexibility, power, and dependability. It offers a comfortable interface for users. It provides all the information to the technician to identify and repair issues while removing the dependency on spreadsheets and emails. ServiceNow can easily integrate with other tools. For example, users can execute VMware AirWatch tasks from within the interface. However, ServiceNow also offers an app store of tools from third parties.

Get ahead in your career by learning ServiceNow course through itcanvass ServiceNow Training !

Why use ServiceNow?

There are plenty of reasons for using ServiceNow that have a significant economic impact on businesses. One key advantage is the platform's ability to provide a single platform for individuals to make changes to a program, reducing download, processing, and upload time. This results in improved efficiency for workers and the entire organization. By streamlining workflows and minimizing time-consuming tasks, ServiceNow empowers employees to perform better and enhance the overall quality of services provided. Moreover, ServiceNow has garnered attention from businesses due to its ability to reduce IT Service Management (ITSM) costs. By utilizing ServiceNow, businesses can potentially reduce capital investment in ITSM by up to 80%. This cost savings can have a substantial economic impact, allowing organizations to allocate resources more effectively and invest in other strategic initiatives.

Using ServiceNow, employees can organize the unplanned and unorganized work of the business to improve work efficiency. 

By integrating with the tools of ServiceNow, email services can be handled automatically, which makes them more efficient. Better email and web services can culminate in a satisfied client base. ServiceNow assists in breaking and dividing the work into small units, and hence, it helps in making the job easier. Moreover, other ServiceNow features and tools can help make the process brighter.  

ServiceNow Management

ServiceNow offers the solution by making the users identify the root cause of issues they face and help them resolve those issues with self-service. The service model includes ServiceNow products' tasks, activities, and processes, separated by cloud services. This complete workflow management supports real-time communication, cooperation, and resource sharing. ServiceNow has service management software for industries like Healthcare, Financial Services, Government, Manufacturing, Telecoms, and Education.

Cloud Services

The cloud services of ServiceNow comprise a suite of products that allow users and organizations to operate using serverless computing. The cloud offerings include five standard business classes: Customer Service, Security, IT, HR, and Business Apps.

Examples of ServiceNow Products

The Nonstop cloud tool is an example of ServiceNow Products, which stores and organizes users' data without taking it offline. It implements a multi-instance model that allows users to personalize their product to access the necessary information. Nonstop Cloud also performs upgrades and other changes at specific scheduled times. The Now Platform is another example that contains a dashboard for various ServiceNow products comprising Nonstop Cloud, anomaly detection tools, predictive modelling, peer standard, and performance predicting. 

Further, the Now Platform can also be helpful for functionalities such as service portals, subscriptions, alerts, knowledge bases, service catalogs, workflow, reports and dashboards, developer tools, single DBs, contextual alliance, and orchestration processes. The users can create their apps under the dashboard. This tool helps the management teams to assign or break the workloads among different users. The Now Platform also comprises edge encryption, a smart automation engine, and a service creator, among other web service offerings.

Uses of ServiceNow

Many workflows utilize ServiceNow's products as they offer many tools. The common usages of ServiceNow comprise the ticketing systems which manage large-scale projects via on-suite ticketing tools, benchmarking to track progress, and predictive modelling to manage workflows. 

IT professionals use ServiceNow products to organize their help cases by operating the service desk or help desk, problem management, and instance management. ServiceNow also assists with machine learning and AI processes. Further, it can also work with many traditional systems for smooth integration.

ServiceNow Business Model

The ServiceNow business model depends on providing products using SaaS cloud computing software. It configures the systems to define, manage, automate, and structure services of companies. ServiceNow is useful in security, operations, customer service, HR, and other areas. The ServiceNow product suite offers physical and cloud-based IT needs and can manage service-level projects and production instances within a department. 

Servicenow Admin & Developer Training

  • Master Your Craft
  • Lifetime LMS & Faculty Access
  • 24/7 online expert support
  • Real-world & Project Based Learning

Plugins of ServiceNow

Plugins are the software components that allow users to use specific processes and features within the ServiceNow instance. It provides many services with a massive list of available plugins. By default, most plugins are generally active on the Now platform. Even if it's not activated, it can still provide plenty of options to choose to use them. If the plugins are not found, then the plugins must be activated by the ServiceNow personnel.

If you want to Explore more about ServiceNow? then read our updated article - ServiceNow Tutorial

Versions of ServiceNow 

There is an immense history of the ServiceNow versions used by the people. Currently, ten versions are running in the latest trend, and Kingston is its latest version. The names of the latest versions presently in use are Aspen, Calgary, Berlin, Dublin, Fuji, Eureka, Geneva, Istanbul, Helsinki, and Jakarta.

ServiceNow Workflow

The drag-and-drop interface makes the automatic multi-step processes within a platform. Each workflow has several activities. A graphical Workflow editor provides a visual depiction as a flowchart for understanding the workflow. The visual aids of this workflow comprehend various transitions from one activity to another, which makes it crystal clear through the lines connecting boxes. 

ServiceNow Key Features

ServiceNow nurtures and provides very efficient support to the customers. A study claims a company's probability of selling a new product to a customer is 60-70%. In contrast, the chance lies near 20% for selling the same product to a new or trending customer. Hence, the service of ServiceNow indirectly helps increase the business's revenue.

The low price is another feature of ServiceNow, which charges for its maintenance. Most businesses are influenced by this cloud-based software for the very same reason. This feature can help businesses in their cost reduction. Another part of ServiceNow secures data privacy without giving up the integrity of the workspace and vice versa. 

Who uses ServiceNow? 

In an organization, every individual can use ServiceNow because it provides integration support to all the divisions and enables the employee's IT support team to work on the same Platform. However, the admin can also use this application to manage the requests made by services and the work progress. 

Experts like admins, implementers, developers, IT support teams, employees, etc. use this Platform. Further, many business brands like Accenture, Adidas, Allianz, DP World, etc., use the Now platform.

Subscribe to our youtube channel to get new updates..!

Products of ServiceNow

ServiceNow provides enormous products such as IT Service Automation Apps, IT Business Management apps, Custom Service Management, HR Management, and Enterprise Security Response Engine.

1) IT Service Automation Application:

This tool provides excellent clarity for the developers in delivering complex programs after the build. The developers benefit from minimum time consumption for detecting the loss. The tool helps in finding disruptions in the system.

2) IT Business Management Apps:

IT business management tools help in executing complex programs. It also helps the managers know which area to focus on to accelerate the work speed. 

3) Custom Service Management:

ServiceNow provides the support of integration with the different departments through Customer support. Hence, if a customer files a complaint, it becomes easy for a working employee to check the complaint relevant to the department so that the corresponding department can make the changes to alter or modify them. Custom service management helps an organization in keeping its customers satisfied.

4) HR Management:

The HR management tool of ServiceNow helps HR to improve HR management. Hence, it enhances the employee's satisfaction with an organization, which makes the HR comprehend the power and responsibility that an employee deserves, allowing them the same. It also improves HR efficiency by streamlining the employee's transactions and increasing their income to provide what they deserve. 

5) Enterprise Security Response Engine:

This tool integrates the company's existing security services; hence, the data can be private to ensure a firm's security. Thus, the security system responds immediately to any attack on any incident, and the weaknesses can be built up against any potential attack that can harm or affect business growth. 

Servicenow Administration & Developer

Weekday / Weekend Batches

How to get access to ServiceNow?

To access any application fully, setting up a complete environment is crucial. Download the application from the official website, register an account by entering your details, and hit the "submit" option at the bottom of the dialogue box. You will then receive a message asking permission to activate the account; you must provide the consent later. Once the account has been created, you can then log into your account using your credentials to access ServiceNow. 

Best Practices of Using ServiceNow

It is better to replace the emails and spreadsheets with collaborative workspaces. Firms must adopt automating all the business processes as their primary objective. Through ServiceNow, we must develop a modern work environment. The focus should be structuring, automating, and enhancing the workflow to simplify service delivery.

What are some related articles and topics in the ServiceNow ecosystem?

In the ServiceNow ecosystem, there are several related articles and topics that you may find interesting. Here are a few examples:

1. Service Portal vs. CMS - is it worth to switch or not: This article discusses the comparison between Service Portal and CMS (Content Management System) in ServiceNow. It explores the benefits and considerations of switching from one to the other, helping you make an informed decision.

2. Event Management in ServiceNow: Event Management is a crucial aspect of IT operations. This article delves into how ServiceNow helps streamline event management processes, enabling businesses to proactively identify and resolve issues before they impact the customer experience.

3. Streamlined legal operations: unlock efficiency with a dedicated legal app: Legal practices face unique challenges in the digital landscape. This article explores how ServiceNow can help streamline legal operations with dedicated legal apps, improving efficiency and handling the surge in case volumes.

4. Cybersecurity in the financial sector: embracing automation and integration as Excel takes a backseat: Financial institutions constantly face evolving EU regulations and cybersecurity threats. This article highlights the importance of embracing automation and integration in the financial sector, showcasing how ServiceNow can help manage compliance and security effectively.

These articles provide insights into various aspects of the ServiceNow ecosystem, from comparing different features and functionalities to tackling industry-specific challenges. Stay updated with the latest ServiceNow news and gain valuable tech tips and tricks by subscribing to their newsletter.

What is Event Management in ServiceNow?

Event Management in ServiceNow is a comprehensive solution designed to monitor and manage IT events within an organization. It involves the processes, tools, and technologies used to collect, analyze, and respond to events occurring in a company's IT infrastructure.

At its core, Event Management is responsible for capturing and processing events, which are defined as any detectable occurrence that requires attention or action. These events can range from basic alerts to more complex issues such as system failures, performance degradation, or security breaches.

The primary goal of Event Management is to identify and prioritize events based on their impact and urgency. To achieve this, ServiceNow provides a centralized platform where events from different sources, such as monitoring tools and applications, can be collected, normalized, and correlated. This enables IT teams to have a holistic view of the environment and quickly detect any anomalies or potential problems.

Once events are captured and correlated, Event Management automates the process of filtering and categorizing them. By applying predefined rules and logic, events can be classified based on their severity, relevance to specific business services, or other predefined criteria. This ensures that IT teams can focus their attention on the most critical events that require immediate action.

Event Management also includes advanced analytics capabilities to identify patterns and trends within event data. By analyzing historical events and performance data, ServiceNow can help identify potential recurring issues or areas where improvements can be made to prevent incidents from occurring in the future.

Furthermore, Event Management integrates with other ServiceNow modules, such as Incident Management and Problem Management, to facilitate a seamless flow of information and collaboration between different IT teams. When a critical event is detected, the system can automatically trigger the creation of an incident record and assign it to the appropriate support group for resolution.

Is it worth switching from Service Portal to CMS?

Making the decision to switch from Service Portal to CMS requires careful consideration of the features and benefits offered by both platforms.

The Service Portal provides users with a sleek, modern, and intuitive self-service experience. Its design is aimed at mirroring the look and feel of the platforms users typically engage with outside of work. Additionally, the Service Portal includes an automated conversational Agent that can respond to users' questions in real-time, offering a seamless user experience across various communication channels such as Microsoft Teams, Slack, and both Android and iOS operating systems.

To evaluate the worth of switching, it is essential to examine the economic impact of ServiceNow use. In a study conducted by Forrester in 2017, the "Total Economic Impact" report revealed significant returns for organizations utilizing the ServiceNow platform. These included a remarkable 195% return on investment (ROI) for new customers, with a relatively short payback period of only 9 months. Moreover, the study indicated a 30% increase in development resources through the use of low code tools, a substantial 290% acceleration in development efforts, and a notable 57% increase in employee productivity.

Considering these benefits, it becomes evident that organizations seeking to enhance their self-service experience and overall productivity could greatly benefit from switching from Service Portal to CMS. By leveraging the features provided by CMS, organizations can provide users with an even more seamless and efficient self-service experience, thereby optimizing their operations and driving better results.


With the support of automating IT Business Management, ServiceNow can reduce the cost expenses of ITSM by up to 60%. Further, ServiceNow has plenty of features that allow the enterprise to report and analyze real-time scenarios to ensure high quality by improving business efficiency and accessing cloud services to solve business problems. ServiceNow helps in every scale of industry in automating their business processes.

Related Articles