What is Servicenow

In this blog, you will explore all the basic concepts of ServiceNow, its uses, its products and services, and many other aspects.

ServiceNow Introduction

ServiceNow is a popular service-oriented platform that helps companies design, plan, deliver, operate, and control ITSM. ServiceNow is an automation tool that helps automate IT business management followed by ITIL guidelines. It primarily focuses on tasks, activities, and processes. Machine learning in ServiceNow leverages the data and workflows, making the enterprise grow faster and more scalable.

ServiceNow provides solutions with flexibility, power, and dependability. It offers a comfortable interface for users. It provides all the information to the technician to identify and repair issues while removing the dependency on spreadsheets and emails. ServiceNow can easily integrate with other tools. For example, users can execute VMware AirWatch tasks from within the interface. However, ServiceNow also offers an app store of tools from third parties.

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Why use ServiceNow?

There are plenty of reasons for using ServiceNow. It provides a single platform for every individual to make changes to a program with edits and changes, minimizing the download time, processing, and uploading the file. Hence, it uplifts the efficiency of the workers and the whole organization. It assists your employees to perform better and improve the firm's services. The primary crucial reason is that it has gained the attention of all the businesses in terms of quality and reducing the ITSM cost. It can reduce capital investment in ITSM by up to 80%. 

Using ServiceNow, employees can organize the unplanned and unorganized work of the business to improve work efficiency. 

By integrating with the tools of ServiceNow, email services can be handled automatically, which makes them more efficient. Better email and web services can culminate in a satisfied client base. ServiceNow assists in breaking and dividing the work into small units, and hence, it helps in making the job easier. Moreover, other ServiceNow features and tools can help make the process brighter.  

ServiceNow Management

ServiceNow offers the solution by making the users identify the root cause of issues they face and help them resolve those issues with self-service. The service model includes ServiceNow products' tasks, activities, and processes, separated by cloud services. This complete workflow management supports real-time communication, cooperation, and resource sharing. ServiceNow has service management software for industries like Healthcare, Financial Services, Government, Manufacturing, Telecoms, and Education.

Cloud Services

The cloud services of ServiceNow comprise a suite of products that allow users and organizations to operate using serverless computing. The cloud offerings include five standard business classes: Customer Service, Security, IT, HR, and Business Apps.

Examples of ServiceNow Products

The Nonstop cloud tool is an example of ServiceNow Products, which stores and organizes users' data without taking it offline. It implements a multi-instance model that allows users to personalize their product to access the necessary information. Nonstop Cloud also performs upgrades and other changes at specific scheduled times. The Now Platform is another example that contains a dashboard for various ServiceNow products comprising Nonstop Cloud, anomaly detection tools, predictive modelling, peer standard, and performance predicting. 

Further, the Now Platform can also be helpful for functionalities such as service portals, subscriptions, alerts, knowledge bases, service catalogs, workflow, reports and dashboards, developer tools, single DBs, contextual alliance, and orchestration processes. The users can create their apps under the dashboard. This tool helps the management teams to assign or break the workloads among different users. The Now Platform also comprises edge encryption, a smart automation engine, and a service creator, among other web service offerings.

Uses of ServiceNow

Many workflows utilize ServiceNow's products as they offer many tools. The common usages of ServiceNow comprise the ticketing systems which manage large-scale projects via on-suite ticketing tools, benchmarking to track progress, and predictive modelling to manage workflows. 

IT professionals use ServiceNow products to organize their help cases by operating the service desk or help desk, problem management, and instance management. ServiceNow also assists with machine learning and AI processes. Further, it can also work with many traditional systems for smooth integration.

ServiceNow Business Model

The ServiceNow business model depends on providing products using SaaS cloud computing software. It configures the systems to define, manage, automate, and structure services of companies. ServiceNow is useful in security, operations, customer service, HR, and other areas. The ServiceNow product suite offers physical and cloud-based IT needs and can manage service-level projects and production instances within a department. 

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Plugins of ServiceNow

Plugins are the software components that allow users to use specific processes and features within the ServiceNow instance. It provides many services with a massive list of available plugins. By default, most plugins are generally active on the Now platform. Even if it's not activated, it can still provide plenty of options to choose to use them. If the plugins are not found, then the plugins must be activated by the ServiceNow personnel.

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Versions of ServiceNow 

There is an immense history of the ServiceNow versions used by the people. Currently, ten versions are running in the latest trend, and Kingston is its latest version. The names of the latest versions presently in use are Aspen, Calgary, Berlin, Dublin, Fuji, Eureka, Geneva, Istanbul, Helsinki, and Jakarta.

ServiceNow Workflow

The drag-and-drop interface makes the automatic multi-step processes within a platform. Each workflow has several activities. A graphical Workflow editor provides a visual depiction as a flowchart for understanding the workflow. The visual aids of this workflow comprehend various transitions from one activity to another, which makes it crystal clear through the lines connecting boxes. 

ServiceNow Key Features

ServiceNow nurtures and provides very efficient support to the customers. A study claims a company's probability of selling a new product to a customer is 60-70%. In contrast, the chance lies near 20% for selling the same product to a new or trending customer. Hence, the service of ServiceNow indirectly helps increase the business's revenue.

The low price is another feature of ServiceNow, which charges for its maintenance. Most businesses are influenced by this cloud-based software for the very same reason. This feature can help businesses in their cost reduction. Another part of ServiceNow secures data privacy without giving up the integrity of the workspace and vice versa. 

Who uses ServiceNow? 

In an organization, every individual can use ServiceNow because it provides integration support to all the divisions and enables the employee's IT support team to work on the same Platform. However, the admin can also use this application to manage the requests made by services and the work progress. 

Experts like admins, implementers, developers, IT support teams, employees, etc. use this Platform. Further, many business brands like Accenture, Adidas, Allianz, DP World, etc., use the Now platform.

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Products of ServiceNow

ServiceNow provides enormous products such as IT Service Automation Apps, IT Business Management apps, Custom Service Management, HR Management, and Enterprise Security Response Engine.

1) IT Service Automation Application:

This tool provides excellent clarity for the developers in delivering complex programs after the build. The developers benefit from minimum time consumption for detecting the loss. The tool helps in finding disruptions in the system.

2) IT Business Management Apps:

IT business management tools help in executing complex programs. It also helps the managers know which area to focus on to accelerate the work speed. 

3) Custom Service Management:

ServiceNow provides the support of integration with the different departments through Customer support. Hence, if a customer files a complaint, it becomes easy for a working employee to check the complaint relevant to the department so that the corresponding department can make the changes to alter or modify them. Custom service management helps an organization in keeping its customers satisfied.

4) HR Management:

The HR management tool of ServiceNow helps HR to improve HR management. Hence, it enhances the employee's satisfaction with an organization, which makes the HR comprehend the power and responsibility that an employee deserves, allowing them the same. It also improves HR efficiency by streamlining the employee's transactions and increasing their income to provide what they deserve. 

5) Enterprise Security Response Engine:

This tool integrates the company's existing security services; hence, the data can be private to ensure a firm's security. Thus, the security system responds immediately to any attack on any incident, and the weaknesses can be built up against any potential attack that can harm or affect business growth. 

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How to get access to ServiceNow?

To access any application fully, setting up a complete environment is crucial. Download the application from the official website, register an account by entering your details, and hit the "submit" option at the bottom of the dialogue box. You will then receive a message asking permission to activate the account; you must provide the consent later. Once the account has been created, you can then log into your account using your credentials to access ServiceNow. 

Best Practices of Using ServiceNow

It is better to replace the emails and spreadsheets with collaborative workspaces. Firms must adopt automating all the business processes as their primary objective. Through ServiceNow, we must develop a modern work environment. The focus should be structuring, automating, and enhancing the workflow to simplify service delivery.


With the support of automating IT Business Management, ServiceNow can reduce the cost expenses of ITSM by up to 60%. Further, ServiceNow has plenty of features that allow the enterprise to report and analyze real-time scenarios to ensure high quality by improving business efficiency and accessing cloud services to solve business problems. ServiceNow helps in every scale of industry in automating their business processes.

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